Beer Availability At Lsu Football Games

LSU fans can enjoy beer and wine at football games, with the university announcing in 2019 that alcohol would be sold in the public seating areas of Tiger Stadium. This came after the Southeastern Conference lifted its ban on alcohol sales, allowing schools to decide if they wanted to offer alcohol at athletic events. LSU athletics generated at least $220,000 in revenue from alcohol sales during its first game, with fans purchasing 27,235 beers. Beer and wine are available at concession stands, with prices ranging from $8 for domestic beers to $9 for premium selections and wine. LSU has implemented measures to ensure responsible alcohol consumption, including designated driver programs and monitoring of fan behaviour.

Beer and wine are sold in public areas of Tiger Stadium

Beer and wine are sold in the public areas of Tiger Stadium at LSU. This was implemented in 2019, when the Southeastern Conference lifted its ban on alcohol sales in May, allowing individual schools to decide whether to offer alcohol at sports venues.

LSU fans aged 21 and over can purchase beer and wine from designated stationary locations in the public seating areas of the stadium. LSU athletics generated at least $220,000 in revenue from alcohol sales during its first game after the ban was lifted. LSU athletics made over $2.259 million in revenue from the sale of alcoholic beverages in public areas of Tiger Stadium, according to senior associate athletic director Robert Munson.

The sale of alcohol at LSU football games is accompanied by a set of rules and guidelines. LSU fans can purchase a maximum of two alcoholic beverages per transaction, and drinks must be dispensed into cups. A valid ID must be presented for each purchase to prevent sales to minors. LSU and Aramark personnel actively monitor wait times, product availability, and quality. They also enforce rules to ensure a safe environment, including the "Safe Driver Tiger" program, which encourages fans to pledge to be designated drivers and rewards them with a free water or soft drink.

LSU has made efforts to enhance the fan experience and respond to feedback. They have added dozens of new islands throughout the stadium to facilitate beer and wine sales, and the types of beer and wine available may change based on sales and fan preferences. LSU also monitors fan feedback through emailed surveys sent to ticket holders.

Alcohol sales are restricted to those aged 21 and over

Alcohol sales at LSU football games are restricted to those aged 21 and over. LSU athletics announced that beer and wine would be sold in public areas of Tiger Stadium, with valid ID required for purchase. LSU fans over the age of 21 can purchase up to two alcoholic beverages per transaction, which must be dispensed into cups. The sale of alcoholic beverages ends at the conclusion of the third quarter of football games. LSU's concessionaire, Aramark, has added 200 staff to assist with sales and logistics, including the removal and storage of recyclable beer cans.

The "Safe Driver Tiger" program is also available to fans aged 21 and over who pledge to be designated drivers for their respective groups. These designated drivers can pledge at one of two locations in the stadium and will receive a voucher for a free water or soft drink, as well as a stamp on their hand identifying them as designated drivers.

LSU's decision to sell alcohol during football games was made in response to fan feedback and is intended to enhance the fan experience. LSU senior associate athletic director, Robert Munson, stated that "it's something the fans have told us they wanted for quite some time, and we think it'll add to the experience." LSU athletics generated at least $220,000 in revenue from alcohol sales during their first game, with domestic beers priced at $8.

It is important to note that LSU's sale of alcohol during football games is subject to SEC policies and guidelines, which include specific parameters for the sale and consumption of alcohol. Stadium personnel and law enforcement monitor fan behaviour, and unruly, disruptive, or illegal behaviour, including giving alcoholic beverages to minors, can result in ejection, arrest, or refusal of alcohol sales or consumption.

LSU's alcohol sales in 2019 generated at least $220,000 in revenue

LSU's decision to sell alcohol during football games in 2019 proved to be a lucrative one, with alcohol sales generating at least $220,000 in revenue for the school. In fact, this figure far exceeded that amount, with LSU recording over $2 million in alcohol sales during its debut season of offering alcoholic beverages at football games. This impressive revenue was generated from the sale of nearly 300,000 alcoholic drinks to fans.

The 2019 season was the first time LSU sold alcohol throughout its Tiger Stadium, and the move was met with enthusiasm by fans. LSU's athletic director, Scott Woodward, attributed the decision to enhancing the fan experience and responding to feedback from attendees. The introduction of alcohol sales was carefully planned, with measures in place to ensure responsible consumption, including ID checks and limits of two drinks per transaction.

The most popular beer among fans was Michelob Ultra, with 128,627 units sold, while pinot grigio was the top choice for wine, with 3,700 total units. LSU's alcohol sales were not only a success in terms of revenue but also in comparison to other colleges. Despite having a smaller stadium capacity, Indiana University, in its first year of stadium alcohol sales, generated only $470,000 in revenue.

LSU's success in alcohol sales extended beyond Indiana, as they surpassed Ohio State's 2016 record of $1.1 million in alcohol sales during their inaugural year of stadium sales. The high demand for alcohol at LSU games even prompted the hiring of additional staff and the expansion of concession locations to meet the anticipated demand.

The revenue generated from alcohol sales at LSU football games contributed significantly to the school's overall concession revenue. On top of the substantial alcohol sales, LSU fans also purchased a considerable number of non-alcoholic beverages, with water remaining the top-selling item.

Beer and wine must be dispensed into cups

LSU fans have been able to buy beer and wine at Tiger Stadium since 2019, when the Southeastern Conference lifted its ban on alcohol sales. This was a significant change, as previously, the sale of alcohol to the general seating area of SEC stadiums was prohibited. LSU fans can now purchase alcohol in public and premium seating areas.

However, there are strict guidelines in place regarding the sale of alcohol. LSU and the SEC have implemented several rules to ensure the safe and responsible consumption of alcohol. One of these rules is that all beer and wine must be dispensed into cups by the concessionaire. This is a specific parameter set by the SEC for the sale and consumption of alcohol in its venues.

The requirement to dispense alcoholic beverages into cups is part of a comprehensive set of guidelines. These guidelines include designated stationary locations for alcohol sales, ID checks to prevent sales to minors, limits on the number of drinks purchased, and designated stop times for sales. LSU has also implemented additional measures, such as the "Safe Driver Tiger" program, which encourages fans to pledge to be designated drivers and provides them with vouchers for free water or soft drinks.

The cups used for dispensing beer and wine are essential for several reasons. Firstly, it ensures that alcohol consumption is visible to stadium personnel and law enforcement. By using cups, it is easier to identify individuals who are drinking excessively or exhibiting signs of intoxication. This visibility helps in enforcing the rules and promoting responsible drinking. Additionally, the use of cups can aid with crowd control and waste management. Cups are also more convenient for fans, as they can be carried easily while walking around the stadium.

Overall, the requirement to dispense beer and wine into cups is a crucial part of the alcohol sales guidelines at LSU football games. It contributes to the safe and responsible consumption of alcohol and helps ensure that fans have a positive and enjoyable experience at Tiger Stadium.

LSU's 'Safe Driver Tiger' program encourages fans to be designated drivers

LSU has launched a new program called the Safe Driver Tiger program, encouraging fans to pledge to be designated drivers for their groups at home games. The program is a joint effort between LSU and Aramark and is available to fans aged 21 and over.

Fans can sign up to be a designated driver at two locations in Tiger Stadium: the northeast field level between gates 8 and 10, and the south field level near sections 407 and 408. Registration is open from when the stadium opens until the end of the first quarter of each game. Those who sign up will receive a voucher for a free bottled water or soft drink, as well as a stamp on their hand to identify them as designated drivers.

Each week, LSU selects a "Safe Driver of the Game," who receives a parking pass and two pregame passes for the next LSU home game. The Safe Driver Tiger program is part of LSU's commitment to enhancing the fan experience and responding to feedback, while also prioritising responsible drinking and fan safety.

The introduction of the Safe Driver Tiger program coincides with LSU's decision to start selling beer and wine in the public seating areas of Tiger Stadium. This move aligns with the recent trend of college football stadiums allowing alcohol sales to general attendees, with 88% of FBS schools selling alcohol during the 2023 season. LSU's decision to sell alcohol in its stadium is guided by specific parameters set by the SEC, including the requirement to dispense all drinks into cups and limit fans to two drinks per transaction.

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