Arabella Franco
Kelly Slater is an 11-time world champion surfer. He is known for his athleticism and healthy living, but he has also endorsed beer brand Michelob Ultra. In a 2018 Super Bowl ad, Slater is seen paddling towards the camera and singing about his affinity for beer. In an interview, Slater says he doesn't drink a lot but enjoys a beer after a long day of surfing. He also mentions that he once drank a beer in a barrel in Tahiti during a heat. While he advocates for everything in moderation, he has publicly stated that he doesn't drink a lot and has even tried sobriety challenges.
| Characteristics | Values |
|---|---|
| Kelly Slater's stance on beer | Kelly Slater has stated that he does not drink a lot but does not mind a beer here and there, especially after a long day of surfing. |
| Kelly Slater's stance on alcohol | Kelly Slater has been described as "dangerously sober" and has stated that he lives his life sober. |
| Beer endorsed by Kelly Slater | Michelob Ultra |
What You'll Learn
Kelly Slater's sobriety
Kelly Slater is a public figure known for his sobriety. In a culture where alcohol is prevalent, he has chosen to abstain from excessive drinking and drug use. This decision was influenced by his mother's advice, who warned him about the negative consequences of substance abuse. Slater's sobriety is notable as he is often seen as a social puppeteer, with his actions and statements carrying weight among his millions of followers.
Slater's sobriety can be traced back to his mother's influence. She advised him to observe successful people and notice how they rarely abuse alcohol or drugs. This wisdom resonated with Slater, who recognised that substance abuse would hinder his performance and overall well-being. He attributes his success and longevity in surfing to his commitment to moderation and awareness of health.
While Slater does not drink excessively, he has admitted to occasionally enjoying a beer, particularly after a long day of surfing. He recognises that drinking in moderation is a cultural norm during celebrations. However, he emphasises that anything done in excess is not beneficial.
Slater's sobriety has been described as "dangerous" by Jamie Brisick, indicating that his abstinence from drugs and alcohol sets him apart from others in a positive light. His discipline and dedication to challenging himself in various aspects of life, including sobriety, have earned him admiration.
In recent years, Slater has used his influence to promote a sober lifestyle to his followers. Inspired by Joe Rogan, he announced his intention to go sober for the month of October, encouraging others to join him. This decision sparked mixed reactions, with some expressing support while others found it challenging due to their drinking habits.
Slater's sobriety is a testament to his discipline and commitment to a healthy lifestyle. By sharing his journey and influencing others, he has positively impacted many people, showcasing that success and sobriety can go hand in hand.
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Kelly Slater's Super Bowl Beer Ad
Kelly Slater, the 11-time World Champion surfer, appeared in a 2018 Super Bowl commercial for Michelob ULTRA, singing an old Tom T. Hall country tune, "I Like Beer", while paddling towards the camera. The commercial also featured pro golfer Brooks Koepka, distance runner Shalane Flanagan, and movie star Chris Pratt.
Slater's appearance in the commercial was surprising to many, as the Greatest Surfer of All Time is synonymous with athleticism and healthy living. However, Slater clarified that he doesn't drink a lot but doesn't mind a beer here and there, especially after a long day of surfing. He also attributed his longevity in the sport to everything in moderation and an excess of being aware of health.
The Super Bowl commercial was shot by the beach, with Slater and the other celebrities paddling towards the camera while singing the song. The boat and drone filming them were moving backward, and by the end of the shoot, they were about half a mile off the beach.
Slater's appearance in the Michelob ULTRA commercial was particularly notable as it aired during the Super Bowl, one of the most-watched television events in the United States. It also contributed to the growing mainstream attention to surfing, especially with the inclusion of surfing in the Olympics and the unveiling of Slater's wave pool.
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Kelly Slater's Michelob Ultra endorsement
Kelly Slater, the 11-time World Champion surfer, is not typically associated with beer drinking. Known for his healthy lifestyle, it may come as a surprise that he has appeared in a Super Bowl Beer Ad for Michelob ULTRA. In the ad, Slater paddles towards the camera, singing about his love for beer.
Slater has been open about his moderate drinking habits, stating that he doesn't drink a lot but doesn't mind the occasional beer, especially after a long day of surfing. This endorsement may seem ironic given his image, but it has been well-received, with the beer becoming the second most popular in the US.
The ad also features pro-golfer Brooks Koepka, distance runner Shalane Flanagan, and actor Chris Pratt. It was filmed by paddling towards a boat and drone that were moving backward, resulting in the crew being half a mile off the beach by the end of filming.
Slater's decision to partner with Michelob ULTRA may be influenced by his belief in enjoying life and doing things in moderation. He attributes his longevity in surfing to this balanced approach, which includes being aware of health, hydration, nutrition, and exercise without overdoing it.
The endorsement of Michelob ULTRA by Kelly Slater has been a successful move, boosting the beer's popularity and providing a unique perspective on drinking habits.
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Kelly Slater's views on drinking after surfing
Kelly Slater, the 11-time World Champion surfer, has been very public about his sobriety and healthy lifestyle. Slater's mother instilled in him a strong work ethic and warned him about the dangers of alcohol and drugs, advice that has stuck with him throughout his life. In an interview, Slater stated that he doesn't drink a lot but doesn't mind having a beer occasionally, especially after a long day of surfing. He believes that anything done in excess is not good but that a beer can be part of a celebration.
Slater's views on drinking after surfing seem to be influenced by his commitment to a healthy and balanced lifestyle. He attributes his longevity in the sport to moderation and being aware of his health. He emphasizes the importance of drinking enough water, eating in moderation, and getting enough exercise without burning out. Slater's approach to health and fitness seems to be focused on finding a balance and avoiding extremes.
Despite his success and influence, Slater has also faced criticism for his sobriety. In an article, writer Jamie Brisick described Slater as "dangerously sober," suggesting that his abstinence from drugs and alcohol sets him apart from many others in the surfing world. However, Slater has been open about his decision to live a sober life and has even participated in campaigns for Natural High, a drug prevention nonprofit foundation, where he encouraged young people to find their "Natural High" instead of turning to alcohol or drugs.
In recent years, Slater has surprised some fans by endorsing Michelob Ultra beer and appearing in a Super Bowl commercial for the brand. This endorsement has helped Michelob Ultra become the second most popular beer in the United States. Despite this, Slater maintains that he only drinks occasionally and that his success is due to his dedication to his sport and his commitment to a healthy and sober lifestyle.
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Kelly Slater's views on drinking in celebration
Kelly Slater is an 11-time World Champion surfer who has been very public about his sobriety. Slater's mother warned him against alcohol and drugs, and this has stuck with him throughout his life. He has said that he does not drink a lot, but he does not mind a beer here and there, especially after a long day of surfing. He has also said that he believes a beer goes along with celebration, as long as it is not done in excess.
Slater's views on drinking in celebration seem to be moderated. On one hand, he has stated that he does not drink a lot and that his mother warned him against alcohol and drugs. He has also endorsed Michelob Ultra beer and appeared in a Super Bowl Beer ad, which has sent a conflicting message to his fans. However, he has clarified that he only drinks beer occasionally and that it is not something he does regularly.
In an interview, Slater stated that he once drank a beer in a barrel in Tahiti during a heat, and that he thinks people understand that he has a beer from time to time. He also mentioned that drinking a beer can be culturally appropriate when celebrating a win, competition, or a long day of surfing. He emphasised that anything done in excess is not good but that a beer can be part of a celebration.
Slater's views on drinking in celebration seem to be influenced by his belief in moderation. He has said that he attributes his longevity in surfing to everything in moderation and being aware of his health. This includes drinking enough water, limiting food intake, getting enough exercise, and not burning himself out. He has also mentioned that he does not think longevity and intense training go hand-in-hand.
Overall, Slater's views on drinking in celebration seem to be that it is okay to have a beer occasionally, especially when celebrating a win or after a long day, as long as it is done in moderation and not in excess.
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Frequently asked questions
Kelly Slater has been public about his sobriety and dislike of strong drink. However, he has also stated that he does not mind a beer every now and then, especially after a long day of surfing. In 2018, he appeared in a Super Bowl Beer Ad for Michelob ULTRA, where he sang about his affinity for suds.
Kelly Slater attributes his longevity in surfing to moderation and an excess of awareness about health. He emphasizes the importance of drinking enough water, eating in moderation, and getting enough exercise without burning out.
Kelly Slater acknowledges that he has epitomized healthy living in surfing for decades. However, he also mentions that he does enjoy a beer from time to time, especially after a competition or a long day of surfing. He believes that anything done in excess is not good but sees beer as part of cultural celebrations.
Kelly Slater credits his mother for influencing his views on drinking and success. She advised him to look around and notice that successful people are rarely alcoholics or drug users. Her advice stuck with him, and he has strived to put his energy into what he loves rather than substance use.
Yes, Kelly Slater mentioned in the same interview about the Super Bowl Beer Ad that he couldn't recall being in any other commercials before. He considered the Super Bowl Ad a cool opportunity and something he might reflect on when he's older.
