Tom Brady is known for his impressive beer-chugging skills, despite his strict TB12 diet, which includes no alcohol. In 2018, he appeared on 'The Late Show' with Stephen Colbert, where the two engaged in a beer-chugging contest, which Brady won. In light of Brady's retirement, Samuel Adams honoured the football star with a limited-edition beer called 'Greatest of Ale Time', a New England Double IPA with an ABV of 7%, a nod to his seven Super Bowl rings. The beer was released on March 12 at noon ET, a tribute to his jersey number, and was available for pre-sale orders on the Samuel Adams website.
Characteristics | Values |
---|---|
Beer Name | Greatest of Ale Time |
Brewer | Samuel Adams |
Type of Beer | New England Double IPA |
ABV | 7% |
Price | $19.99 |
Pack Size | 4 |
Pre-sale Date | March 12 |
Pre-sale Time | Noon ET |
Pre-sale Website | SamuelAdams.com/GOAT |
Local Pickup Date | March 28 |
Local Pickup Location | Sam Adams brewery and taprooms in Boston |
Online Purchase Website | GiveThemBeer.com |
Number of Cases | 199 |
What You'll Learn
Where to buy Tom Brady's beer
Tom Brady's beer, the aptly named "Greatest of Ale Time", is a limited-edition release by Boston-based brewer Samuel Adams. The beer was released to celebrate the quarterback's retirement, with the acronym G.O.A.T. also standing for "Greatest of All Time", a nickname given to Brady. The beer is a New England Double IPA with a 7% ABV, a nod to Brady's seven Super Bowl rings.
The beer was released on March 12 at noon ET, a tribute to Brady's jersey number, with limited pre-sale orders available on the Samuel Adams website. It was also available for local pickup at the Sam Adams brewery and taprooms in Boston, with online orders available on GiveThemBeer.com from March 28. Only 199 cases of this limited release were made available, retailing at $19.99 for a 4-pack.
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Tom Brady's beer-chugging skills
One of the earliest accounts of Brady's beer-chugging prowess was shared by former Patriots offensive lineman Ross Tucker, dating back to 2014. Tucker recalled how Brady got into a beer-chugging contest with the entire offensive line and easily outdrank them all.
Another similar story was recounted by Brian Hoyer in 2017. During a team dinner, Brady decided to join a team-wide beer-chugging contest at the last second and ended up destroying everyone, leaving the entire team in awe.
In March 2018, Brady's beer-chugging skills were put to the test once again on national television. During an appearance on "The Late Show" with Stephen Colbert, the host nonchalantly challenged the ultra-competitive Brady to a beer-chugging contest. Despite his strict diet, Brady accepted the challenge and showcased his impressive chugging abilities, finishing 95% of the beer in just 1.5 seconds and even going back for the foam to ensure his victory.
Brady's beer-chugging prowess was on full display once more during the Patriots' Super Bowl ring ceremony in June 2019. At the age of 42, he challenged Patriots offensive lineman David Andrews to a beer-chugging contest and still managed to out-chug him, despite giving him a slight head start.
So, while Tom Brady may not be a regular beer drinker, his occasional participation in chugging contests has solidified his reputation as a legendary beer chugger.
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Tom Brady's diet and alcohol consumption
Tom Brady's diet is famously strict. The TB12 diet is a high-protein, plant-based diet that excludes gluten, dairy, corn, soy, monosodium glutamate (MSG), coffee, alcohol, GMOs, sugar, trans fats, processed foods, and more. Some fruits and vegetables such as nightshades are off-limits, as are certain oils.
Brady's diet is inspired by his desire to consume anti-inflammatory and alkalizing foods. He claims that his diet boosts energy, prevents bone injuries, enhances athletic performance, and increases recovery.
Brady's breakfast usually consists of a fruit smoothie with nuts and seeds, and he follows this with a protein shake with almond milk after his workout. Lunch and dinner are heavy on vegetables, ideally organic and locally sourced, and are typically served with a protein source like fish.
Brady drinks three gallons of water a day and limits his meat consumption. He also avoids peppers, tomatoes, mushrooms, and strawberries.
Although he avoids alcohol, Brady has been known to make exceptions on rare occasions. In 2017, he took part in a beer-chugging contest at the Patriots' Super Bowl ring ceremony. In 2018, he chugged a beer with Stephen Colbert on 'The Late Show'. And in 2021, he took a shot of whiskey at the Kentucky Derby.
In his book, 'The TB12 Method: How to Achieve a Lifetime of Sustained Peak Performance', Brady acknowledges that his diet is restrictive. He writes, "I understand that my diet isn't for everyone [...] but the TB12 method isn't about deprivation, it's about optimization."
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Tom Brady's beer as a tribute to his career
Tom Brady's beer, aptly named "The Greatest of Ale Time", is a tribute to his legendary career. The beer is a New England Double IPA with an ABV of 7%, a nod to his seven Super Bowl rings. The limited-edition release is a collaboration between Brady and Boston-based brewer Samuel Adams.
The beer is a tribute to Brady's career and includes several references to his accomplishments. The acronym "G.O.A.T." is a nod to his nickname, the "Greatest of All Time". The beer was released on March 12 at noon ET, a tribute to his jersey number. Only 199 cases of the beer were made available, referencing his low draft position in the 2000 NFL Draft. The beer was also released on March 28, written as 3/28, trolling the Atlanta Falcons for their Super Bowl LI loss.
The beer itself is described as a "classic orange-bomb IPA, hazy but not thick, bursting with citrus flavor but finishing dry". It is said to have the typical Samuel Adams restraint and balance, making it pleasant to drink.
The release of "The Greatest of Ale Time" is not the first time Samuel Adams has honoured Tom Brady with a beer. In 2019, they released a beer called "Too Old, Too Slow, Still Here" ahead of the Patriots' Super Bowl win over the LA Rams.
While Brady himself does not endorse the beer due to his strict diet, he has shown off his beer-chugging skills on several occasions, including during an appearance on "The Late Show" with Stephen Colbert in 2018.
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Tom Brady's alcohol diet for Rob Gronkowski
Tom Brady is known for his extremely strict diet, which he detailed in his nutrition and fitness book, "The TB12 Method". The athlete is so committed to his diet that he even avoids alcohol, despite being known to enjoy the occasional beer-chugging contest.
However, his longtime teammate Rob Gronkowski did not want to give up alcohol. So, Brady and his fitness guru, Alex Guerrero, put Gronkowski on an alcohol diet that included lots of water. This diet allowed Gronkowski to continue drinking, but with a catch.
The "alcohol diet" is simple: for every alcoholic beverage, you must drink at least three glasses of water to make up for cheating and offset the negative effects of alcohol. While this plan may work, it is challenging to stick to and can be uncomfortable, as it involves consuming large quantities of liquid.
To follow this diet, one must establish clear rules. A typical can of beer is 12 ounces, while a pint of beer is 16 ounces. To err on the side of caution, each glass of water should be at least 11 ounces. This means that for every alcoholic drink, you need to consume at least 33 ounces of water.
While this alcohol diet may not be easy, it can help reduce alcohol consumption and improve overall hydration and consciousness about what one is consuming.
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Frequently asked questions
You can buy Tom Brady's Greatest of Ale Time beer from the Sam Adams website, GiveThemBeer.com, or from the Sam Adams brewery and taprooms in Boston.
A 4-pack of the beer costs $19.99.
The beer was released on March 28, 2022.