Trending Beers: What's Replacing Bud Light In The Market?

Bud Light has long been a popular beer in the United States, but in recent years, it has faced competition from other brands and craft beers. People who enjoy Bud Light may want to branch out and try other beers with similar characteristics, such as a light and easy-drinking lager. Some alternatives to Bud Light include Abita Light, River Horse Brewing Co.'s Summer Blonde Ale, and Coors Light. Bud Light drinkers may also want to explore other American light lagers or pilsners, such as Coors Banquet, Miller Lite, or Michelob Ultra. For those looking to support independent breweries, there are many light lager options available from local craft breweries.

People are drinking Mexican beers like Modelo Especial instead of Bud Light

While Bud Light has long been a staple in the United States, it faced a significant backlash recently due to a controversial ad campaign. This led to a decline in sales and provided an opportunity for other beer brands to gain traction. Modelo, with its similar pricing and distribution, was well-positioned to fill the gap left by Bud Light.

Some drinkers may also be seeking more flavour and character in their beer, which they find in Mexican beers like Modelo Especial. While Bud Light is known for its bland and sweet taste, Modelo offers a slightly more refreshing and flavourful alternative, even though it may not be a great pilsner.

Another factor that could be contributing to the shift is the influence of craft beer culture. With thousands of craft breweries in the United States alone, beer lovers now have countless options to explore beyond the typical mass-market beers. Craft beers offer unique flavours, local ingredients, and small-batch brews that cater to a wide range of tastes and preferences. This expansion of choices has empowered consumers to be more adventurous and selective about their beer choices, potentially leading them to explore Mexican beers or other craft beers instead of sticking with Bud Light.

Overall, the rise of Modelo Especial and other Mexican beers as alternatives to Bud Light reflects a broader trend towards exploring diverse drinks cultures and seeking more flavourful and interesting beer options.

Bud Light drinkers are switching to other light beers like Coors Light or Miller Lite

Bud Light has long been a popular beer in the United States, but in recent years, it has faced competition from other light beers, particularly Coors Light and Miller Lite. Both Coors Light and Miller Lite have gained traction among drinkers who are looking for an alternative to Bud Light. These beers offer a similar drinking experience in terms of flavour and price, making them a natural choice for those looking for a change.

Coors Light, known for its easy mouthfeel and sharp taste, has become a favourite among those seeking a quintessential light beer. With its water-saving Moravian barley and low calorie and protein content, it appeals to health-conscious consumers. On the other hand, Miller Lite, with its nationwide availability and crisp, sweet flavour, is a go-to option for those seeking a classic, affordable light pilsner.

The rise of Coors Light and Miller Lite as popular alternatives to Bud Light can be attributed to several factors. One reason may be the desire for variety among drinkers who want to explore different options within the light beer category. Additionally, in today's health-conscious culture, some consumers might be drawn to the lower calorie and alcohol content of these alternatives. Coors Light, with its slightly lower alcohol content than Bud Light, could be more appealing to those looking for a lighter drinking experience.

It is worth noting that the beer market is dynamic, and consumer preferences can change over time. While Bud Light has faced some setbacks in recent years, it still maintains a significant market share. However, the increasing popularity of Coors Light and Miller Lite suggests that drinkers are open to exploring new options and are willing to make switches if they find a product that better suits their tastes or aligns with their health goals.

The competition among light beers is a positive development for consumers, as it encourages innovation and provides a wider range of choices. With more options available, drinkers can find beers that cater to their specific preferences, whether it's a sharper taste, lower calories, or a particular mouthfeel. Ultimately, the rise of Coors Light and Miller Lite as alternatives to Bud Light gives consumers more control over their drinking experiences and allows them to discover new favourites.

People are drinking local beers from independent breweries

The world of craft beer can be intimidating, with more than 3,000 craft breweries in the US alone, and countless others around the globe. However, beer lovers are increasingly turning to independent breweries for their beer choices. Drinking craft or independent beer supports local (and often immigrant) communities and encourages innovation. Independent breweries are the backbone of craft beer, and these small business owners are invested in their communities. They support local farmers, suppliers, services, and businesses, and they innovate with new ingredients and brewing techniques.

Independent brewers are constantly experimenting with new ingredients and techniques, pushing the boundaries of what beer can be. They use various types of fruits or vegetables, different grains or other fermentables, and play with temperature during fermentation. They also create hybrid styles by mixing different types, such as Irish Red Ale and American Amber Ale.

The variety offered by independent breweries is another drawcard. Each brewery has its own style, and some breweries offer multiple types, as well as seasonal brews. This means there is always something new and exciting to try. Drinking locally-brewed beer with locally sourced ingredients helps local communities and the surrounding states, and it's a great way to experience the passion of craft brewers.

The Indie Beer campaign, launched by the Society of Independent Brewers and Associates (SIBA), is making it easier for beer drinkers to identify independent breweries. The campaign includes a brewery checker and an assured mark for brewers to show their genuine craft credentials. This is important because, despite the demand for independent beer, it can be difficult for these small businesses to access the market and ensure their beer reaches drinkers.

So, the next time you’re at the bar, show some love to your local craft brewers and try one of their beers. You might be surprised by how much it changes how you look at beer in general.

Bud Light drinkers are trying craft beers like Abita Light or Kirin Ichiban Light

With over 3,000 craft breweries in the US alone, it's no surprise that Bud Light drinkers are branching out and trying craft beers. Two popular alternatives are Abita Light and Kirin Ichiban Light.

Abita Light is an American Light Lager, brewed with pilsner and Carapils malts and Vanguard hops. It's crisp, refreshing, and easy to drink, with only 95 calories and 2.6 carbs. It's a versatile beer that pairs well with almost anything, from a crawfish or shrimp boil to a run or a relaxed hangout with friends.

Kirin Ichiban Light, on the other hand, is a 100% malt beer, crafted with attention to detail and refinement. The Japanese concept of "Teinei ni" guides the brewing process, emphasising awareness, refined simplicity, and discerning tastes. The First Press or "Ichiban Shibori" method extracts only the most flavorful ingredients, resulting in a smooth, rich flavor. This beer pairs beautifully with Japanese cuisine, known for its subtle and delicate flavors.

Both Abita Light and Kirin Ichiban Light offer something unique to beer enthusiasts, providing a refreshing change from the usual Bud Light.

Other alternatives to Bud Light include River Horse Brewing Co.'s Summer Blonde Ale, a crisp and low-alcohol beer, and Montucky's Cold Snack, a craft lager marketed to the light lager crowd. For those who enjoy the drinkability of light lagers, Michelob Ultra offers a slightly more bitter option, while Budweiser provides a more concentrated version of the familiar Bud Light taste.

Bud Light drinkers are trying other lagers and pilsners

Some Bud Light drinkers are also trying pilsners, like Mama’s Little Yella Pils from Oskar Blues, or Kirin Ichiban Light from Kirin Brewery Co. Bud Light is known for its drinkability, and pilsners are also known for being easy to drink.

Bud Light drinkers are also trying Mexican beers, like Dos Equis, Tecate, Pacifico, and Modelo. Mexican drinks are becoming more popular in the US, and Modelo Especial is now the most popular beer in the country.

Another option for Bud Light drinkers is to try wheat beers, like Blue Moon, or a craft beer like Kenya Breweries' Tusker Premium Lager. Bud Light drinkers who want to stick to American beers could try Yuengling, the oldest brewer in the country, or Sam Adams Boston Lager.

Frequently asked questions