In the Marvel Cinematic Universe, Thor, played by Chris Hemsworth, is known to enjoy a drink. In Avengers: Endgame, Thor is seen drinking two real-life beers from the Creature Comforts brewery, based in Georgia. The first is the Athena Berliner-Style Weisse beer, and the second is the Tropicália IPA. In the film, Rocket Raccoon bribes Thor with a beer to get him to leave New Asgard, and Thor asks, What kind?. The audience then sees Thor drinking a can of Tropicália.
Characteristics | Values |
---|---|
Beer name | Athena Berliner-Style Weisse |
Brewery | Creature Comforts |
Beer type | Craft beer |
Beer name | Tropicália IPA |
T-shirt | Thor wears a Tropicália T-shirt |
Beer in a movie | Avengers: Endgame |
Beer in a trailer | Avengers: Endgame |
What You'll Learn
- Thor's beer of choice is Creature Comforts, an Athens-based brewery
- In 'Avengers: Endgame', Thor drinks a can of Athena Berliner Weisse
- Thor is bribed with a Tropicália IPA
- Thor also wears a Tropicália T-shirt in the film
- Innis & Gunn gave away free beer to celebrate Thor drinking their beer in 'Endgame'
Thor's beer of choice is Creature Comforts, an Athens-based brewery
Thor's love of beer is well-known to fans of the Marvel Cinematic Universe. In the 2019 blockbuster Avengers: Endgame, two craft beers from Georgia's Creature Comforts brewery were featured. With production studios in Atlanta, some crew members took a liking to the local brews from the Athens-based brewery, namely the Athena Berliner-Style Weisse beer and the Tropicália IPA.
The enjoyment of these beers eventually reached directors Joe and Anthony Russo, who decided to include them in the film. In one scene, Thor, played by Chris Hemsworth, can be seen drinking a can of Athena. Later in the film, Thor is offered a beer by Rocket Raccoon, and when he asks, "What kind of beer?", the audience sees him drinking a can of Tropicália.
The inclusion of these beers in the film was a nod to the Georgia brewery and a win for craft beer fans. Creature Comforts CEO Chris Herron said he never would have imagined that beers from the small Athens brewery would be featured in such a major movie. He called it "a big high-five moment" for craft beer enthusiasts and credited the dedication of fans for capturing the moviemakers' attention.
So, if Thor were to choose a beer, it's likely he would opt for one of these two craft beers from Creature Comforts, an Athens-based brewery that has earned the stamp of approval from the God of Thunder himself.
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In 'Avengers: Endgame', Thor drinks a can of Athena Berliner Weisse
In Avengers: Endgame, Thor, played by Chris Hemsworth, is seen drinking a can of Athena Berliner Weisse. This is a craft beer from Creature Comforts, a brewery based in Athens, Georgia. The appearance of the beer in the film was not a paid product placement, but rather a result of the production crew's fondness for the local brew. In fact, Thor is also seen wearing a T-shirt featuring the Tropicalia IPA, another beer from Creature Comforts.
The inclusion of the beer in the film was a surprise for Creature Comforts CEO and co-founder, Chris Herron. Herron rented out an auditorium for the staff to watch the film together and see their beer on the big screen. He recalled the excitement of seeing Thor holding a Creature Comforts beer and described it as "a big win for craft beer". The appearance of the beer in Avengers: Endgame was a result of the production assistants' love for the brew while shooting in Atlanta in 2017. The assistants' enthusiasm eventually reached directors Joe and Anthony Russo, who decided to include the beer in the film.
The Athena Berliner Weisse beer is not the only craft beer that Thor drinks in the film. In another scene, Thor is bribed with a Tropicália IPA, also from Creature Comforts. This occurs during a pivotal moment in the film when Rocket Raccoon (Bradley Cooper) and Bruce Banner (Mark Ruffalo) travel to "'New Asgard' in Norway" to bring Thor back to the Avengers HQ. This scene introduces the audience to "Fat Thor", who has been spending his days drinking beer, eating junk food, and playing video games.
The appearance of the Creature Comforts beers in Avengers: Endgame has had a positive impact on the brewery, with fans flocking to the taproom and the company receiving increased attention from the craft beer community. The brewery has also gained recognition for its commitment to giving back to the local Athens community through its Get Comfortable campaign, which supports local charities.
Overall, the inclusion of the Athena Berliner Weisse beer in Avengers: Endgame added a fun and unexpected element to the film, showcasing the power of craft beer and the local community.
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Thor is bribed with a Tropicália IPA
In a surprising turn of events, the mighty Thor, son of Odin and god of thunder, found himself in a peculiar situation where he was offered a unique bribe—a Tropicália IPA. Known for his unwavering sense of justice and incredible strength, Thor rarely succumbed to temptation, but this particular beverage presented an intriguing proposition.
The beer in question, Tropicália, is an India Pale Ale (IPA) crafted by the award-winning California-based brewery, Saint Archer Brewing Co. This IPA is renowned for its bold and tropical flavors, capturing the essence of its namesake, a utopian tropical paradise. With a vibrant blend of citrus and fruity notes, it presents a unique appeal to even the most discerning of drinkers.
As the story unfolds, Thor, ever the adventurous soul, found himself intrigued by the promise of this exotic brew. The gods knew of his fondness for a well-crafted ale, and so, the bribe presented a tantalizing prospect. The offer was simple: a rare and coveted sip of the Tropicália IPA in exchange for a favor—a task that only the mighty Thor could accomplish.
The bribe presented a dilemma for Thor. On one hand, he was faced with the opportunity to indulge in a beer renowned for its exceptional flavor and crafted with meticulous attention to detail. The IPA's reputation preceded it, and Thor, always curious about the finer things in life, was tempted by the prospect of experiencing this sensory delight. Yet, on the other hand, he had to consider the implications of accepting such a bribe.
As the god of thunder contemplated his decision, he weighed the potential consequences. Would accepting this bribe compromise his sense of honor and duty? Or could he find a way to balance his love for a fine ale with the responsibilities that came with being one of the most powerful gods in Asgard? The choice was his, and the fate of the Tropicália IPA's influence on his actions hung in the balance.
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Thor also wears a Tropicália T-shirt in the film
In Avengers: Endgame, Thor, played by Chris Hemsworth, is seen drinking two different craft beers from Georgia's Creature Comforts brewery. The first is the Athena Berliner-Style Weisse beer, and the second is the Tropicália IPA. In the film, Thor asks Rocket Raccoon what kind of beer he has, and when he finds out it's Tropicália, he agrees to return to the Avengers HQ. This is a significant moment for Thor's character, as it shows him prioritizing beer over his duties as a hero.
Thor's love for beer is well-known throughout the Marvel Cinematic Universe, and it has become a staple of his character. In fact, his wardrobe choices in the films have also gained attention, with fans noticing the significance of his T-shirts. In Thor: Love and Thunder, he sports a tank top with an abstract design that, upon closer inspection, turns out to be a representation of Yggdrasil, the World Tree holding the Nine Realms. This tree is of great importance in Norse mythology, as it is believed to hold the universe and connect the nine worlds of Norse cosmology.
Thor's fashion choices continue to be a topic of interest for fans, as they often incorporate subtle details that reference his powers and Norse mythology. In Avengers: Endgame, Thor also wears a Tropicália T-shirt, which is a nod to the beer he drinks in the film and a way to showcase his appreciation for the brand. This subtle product placement is a clever way to engage fans and create a connection between the character and the real-world brand.
The T-shirts chosen for Thor often have a deeper meaning or connection to the character. In the 2011 Thor movie, Jane gives Thor a T-shirt with a name tag that says "Donald Blake, MD." This is a reference to the original Thor comic series, where Dr. Donald Blake was the human alter ego of Thor. This attention to detail in the wardrobe choices adds an extra layer of depth to the character and rewards fans who are familiar with the comics.
Thor's wardrobe has become an unexpected source of excitement for fans, who enjoy discovering the hidden meanings and references in his T-shirts. From abstract designs with mythological significance to subtle product placements, Thor's T-shirts have become a unique aspect of his character, adding a layer of depth and creating opportunities for fans to further engage with the Marvel universe.
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Innis & Gunn gave away free beer to celebrate Thor drinking their beer in 'Endgame'
Innis & Gunn celebrated Thor's endorsement of their beer in Avengers: Endgame by giving away free bottles of The Original to fans in Edinburgh. Anyone visiting the Innis & Gunn Brewery Taproom on Lothian Road over the weekend of the film's release could claim a free beer by asking for a "Beer of Kings" at the bar. The offer was also available at the company's Beer Kitchens in Glasgow and Dundee.
Innis & Gunn founder and Master Brewer, Dougal Gunn Sharp, said: "As brand endorsements go, this one is pretty God... We're so pleased we made it into what is undoubtedly one of the major cultural events of the year that we'd like to give everyone of drinking age the opportunity to enjoy one of our beers for free."
While this was a fun marketing opportunity for Innis & Gunn, it's worth noting that Thor's drinking habits have been a cause for concern in the Marvel Cinematic Universe. In Avengers: Endgame, Thor's excessive drinking is presented as a symptom of his depression following the failure to stop Thanos. This portrayal of the character has been criticized by some fans, who argue that it reinforces negative stereotypes about mental health and substance abuse.
However, others have praised the film for its nuanced portrayal of Thor's journey of self-discovery and recovery. Despite his struggles, Thor ultimately regains his sense of purpose and confidence, demonstrating that it is possible to overcome even the most challenging obstacles. This message of hope and resilience resonates with many viewers, who see Thor's character arc as a source of inspiration and strength.
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Frequently asked questions
Thor, played by Chris Hemsworth, is seen drinking two different craft beers from Creature Comforts, an Athens-based brewery: Athena Berliner Weisse and Tropicália IPA.
The Marvel Studios film was shot in Georgia, where Creature Comforts is based, and some of the production crew became fans of the beer. The directors, Joe and Anthony Russo, then decided to put a nod to the Georgia brewery in the film.
Yes, Thor is also spotted with a half bottle of Irn-Bru and downing a bottle of Innis & Gunn.