Chinga Tu Pelo, formerly known as Trump Golden Ale, is a blonde ale crafted by 5 Rabbit Cervecería, a Latin-inspired and Latin-owned craft brewery. In June 2015, the brewery severed ties with Trump Tower, the exclusive seller of the beer, after then-presidential candidate Donald Trump made derogatory remarks about Mexican immigrants. 5 Rabbit Cervecería renamed the beer Chinga Tu Pelo or Fuck Your Hair, a phrase used to insult someone in Latin America. The beer has since become a symbol of solidarity, inclusiveness, and respect, with proceeds going to charities supporting these values. While it may be challenging to find Chinga Tu Pelo near you, it is worth seeking out this light golden ale not only for its refreshing taste but also for the powerful message it conveys.
Characteristics | Values |
---|---|
Brewery | 5 Rabbit Cervecería |
ABV | 4.8% |
Calories | ~160 |
Style | Blonde Ale |
Formerly known as | Trump Golden Ale |
Other names | Dump Trump, F$%K Your Hair |
Address | 6398 W 74th St., Bedford Park, IL 60638 |
What You'll Learn
Chinga Tu Pelo's origin story
Chinga Tu Pelo, which translates to "fuck your hair" in English, is a blonde ale from Chicago's 5 Rabbit Cervecería. The beer was initially brewed to be the house beer for the Trump Tower in Chicago. However, when then-presidential candidate Donald Trump made derogatory comments about Mexican immigrants in June 2015, 5 Rabbit Cervecería, a Latin-inspired and Latin-owned craft brewery, decided to cut ties with him and rebranded the beer as Chinga Tu Pelo. The new name was a reference to Trump's hair and became a symbol of protest against his xenophobic and racist remarks.
At the time, 5 Rabbit Cervecería had dozens of kegs of the beer exclusively brewed for Trump Tower and faced a financial dilemma. Instead of dumping the beer, they reached out to local bar and restaurant owners and offered to sell them the kegs at a discount. The response was overwhelming, and all the kegs were sold within an hour.
Chinga Tu Pelo became a phenomenon, not because of its speed of sale, but because of its message of solidarity, inclusion, acceptance, and respect. It resonated with people as a protest against Trump's hateful rhetoric and as a stand for Latinx and immigrant communities. The beer's popularity led to a documentary, "F* Your Hair," which explored the story behind the beer and the principles of its creators.
Chinga Tu Pelo has since been rereleased to encourage Latinx voter turnout, with a portion of the proceeds going towards charities that align with the brewery's vision of solidarity and inclusiveness. The beer has also been used to tackle other social issues, such as environmentalism, family separation at the border, and DACA, with each new iteration featuring can art by artists from marginalized communities.
Chinga Tu Pelo is more than just a beer; it has become a symbol of resistance and a way for people to show their support for important social causes. It is a testament to the power of standing up against hateful rhetoric and a reminder that even a small craft brewery can have a significant impact on affecting positive change.
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Where to buy Chinga Tu Pelo
Chinga Tu Pelo, formerly known as Trump Golden Ale, is a beer produced by 5 Rabbit Cervecería, a Latin-inspired and Latin-owned craft brewery. The beer was originally brewed exclusively for the Trump Tower in Chicago, but after then-presidential candidate Donald Trump made derogatory comments about Mexican immigrants, 5 Rabbit Cervecería cut ties with Trump Tower and rebranded the beer as Chinga Tu Pelo, which translates to "Fuck Your Hair".
You can buy Chinga Tu Pelo beer directly from the 5 Rabbit Cervecería brewery, which is located at 6398 W 74th St., Bedford Park, IL 60638. Their website is www.5rabbitbrewery.com.
In addition to purchasing the beer directly from the brewery, you may also be able to find it at select bars and restaurants in the area. 5 Rabbit Cervecería reached out to local bar and restaurant owners who shared their values of inclusion, acceptance, and respect, and many of them purchased kegs of Chinga Tu Pelo.
If you're looking to buy Chinga Tu Pelo near you, you can check beer finder websites such as BeerMenus and TapHunter, which allow you to search for specific beers and find locations that carry them. These websites also offer options to follow or get notified when the beer becomes available near you.
Keep in mind that the availability of Chinga Tu Pelo may vary over time and by region, so it's always a good idea to check the most up-to-date information on the 5 Rabbit Cervecería website and local beer finder platforms.
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Chinga Tu Pelo's ABV and calories
Chinga Tu Pelo, formerly an exclusive beer for Trump Tower, is a Latin-inspired craft beer produced by 5 Rabbit Cervecería, a Latin-owned craft brewery. The beer was originally called "Trump Golden Ale" and was meant to be served as the house Blonde Ale in Trump Tower, Chicago. However, after Donald Trump's remarks about Mexican immigrants in 2015, 5 Rabbit Cervecería cut ties with Trump Tower and rebranded the beer as Chinga Tu Pelo, which means "Fuck Your Hair".
Chinga Tu Pelo is a light golden ale with an ABV of 4.8% and approximately 160 calories. It is described as a nice, light, and easy-to-drink blonde ale with a smooth, light body. The beer has a pleasant perfume of citrus, soft spice, tropical fruit, and a peppery, winey zest. The taste is a blend of sugar cookie and sourdough, with notes of banana, lemon, passion fruit, pear, and apple. The balance comes from white pepper, lemongrass, and clove, with hints of German wheat beer and dry white wine.
The beer has received mixed reviews, with some praising its taste and aroma, while others finding it underwhelming. However, the beer became a phenomenon not because of its sales or taste but because of its message of solidarity, inclusion, acceptance, and respect. 5 Rabbit Cervecería's decision to cut ties with Trump Tower and rename the beer was a stand against racism, misogyny, bigotry, and ignorance. The brewery chose to support charities that align with their vision of solidarity and inclusiveness, donating a portion of the sales of Chinga Tu Pelo merchandise to these organizations.
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Chinga Tu Pelo merchandise
Chinga Tu Pelo, a beer by 5 Rabbit Cervecería, was born out of a protest against then-presidential candidate Donald Trump's remarks against Mexican immigrants in 2015. The brewery, which had been producing a house beer for the Trump Tower in Chicago, immediately cut ties with them. Left with dozens of unused kegs, they decided to sell them to local bar and restaurant owners, rebranding the beer as Chinga Tu Pelo (Fuck Your Hair). The new name and message of solidarity in favor of inclusion, acceptance, and respect resonated widely, and the beer sold out within an hour.
To further extend the message of the beer, 5 Rabbit Cervecería introduced the Chinga Tu Pelo Collection, a series of products, apparel, and prints designed by Chicago-based graphic designer Zach Harris. The collection includes:
- Merchandise: The Chinga Tu Pelo merchandise includes items such as stickers, t-shirts, and other apparel. The stickers, measuring 5.25" x 6.00", are likely the most popular, with their bold message and eye-catching design.
- Prints: In addition to merchandise, the Chinga Tu Pelo Collection also features a series of prints designed by Zach Harris. These prints likely include artwork that aligns with the message of solidarity, inclusiveness, and rejection of prejudice and hate.
- Collaborations: 5 Rabbit Cervecería has also collaborated with other organizations to spread their message. For example, they partnered with the Beer Culture Center and the Chicago Brewseum for a screening of "F Your Hair," a documentary about the brewery's stand against Donald Trump.
The Chinga Tu Pelo Collection by 5 Rabbit Cervecería not only offers merchandise but also serves as a powerful statement against prejudice and a symbol of solidarity and inclusiveness. Each month, a portion of the sales from the collection is donated to charities that align with these values, such as Latinos Progresando and Sweet Water Foundation.
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Chinga Tu Pelo's ratings and reviews
Chinga Tu Pelo beer, also known as "Dump Trump" and "Fuck Your Hair", was originally brewed by 5 Rabbit Cervecería as a house beer for the Trump Tower in Chicago. However, after Donald Trump's controversial comments about Mexican immigrants in 2015, 5 Rabbit Cervecería cut ties with him and rebranded the beer as Chinga Tu Pelo. The beer became a symbol of solidarity, inclusiveness, and respect, with all the kegs selling out within an hour.
Reviews for Chinga Tu Pelo on BeerAdvocate range from 3.08/5 to 4.39/5, with an average rating of 3.73/5. The beer is described as a "pleasant, friendly and welcomed ale" that is "mild, meek and reasonable in taste". It has a "lemony yellow" colour with a "foggy gold haze" and a "cottony froth". The nose is characterised by "citrus, soft spice, tropical fruit, and a peppery, winey zest". The taste is a blend of "pilsner malt and complementary wheat and honey grains", with notes of "sugar cookie and sourdough". As the ale unfolds on the palate, it reveals flavours of "banana, lemon, passionfruit, pear, and apple", with hints of "white grape and peach acidity". The balance is provided by "white pepper, lemongrass, and clove", with subtle hints of "German wheat beer". The mouthfeel is described as "medium light in body" with sufficient carbonation to lift the spices and tartness.
Overall, Chinga Tu Pelo is a well-rated beer that gained recognition not only for its flavour but also for its powerful message of solidarity and inclusiveness.
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Frequently asked questions
Chinga Tu Pelo is a blonde ale with 4.8% ABV and ~160 calories. It was formerly an exclusive beer for Trump Tower, but the Latin-inspired and Latin-owned craft brewery 5 Rabbit Cervecería dropped the client after Donald Trump made statements against Mexican immigrants in 2015.
Chinga Tu Pelo beer is available at 5 Rabbit Cervecería, located at 6398 W 74th St., Bedford, IL 60638.
Chinga Tu Pelo means "Fuck Your Hair" in Spanish, a light-hearted version of a phrase in Latin America reserved for a deserving insult.
After ending their business relationship with Trump Tower, 5 Rabbit Cervecería was left with dozens of kegs of beer. Rather than dumping it, they sold the kegs to local bar and restaurant owners, renaming the beer Chinga Tu Pelo (Fuck Your Hair) as a message of solidarity in favour of inclusion, acceptance and respect.