In the 1970s and 1980s, generic beer was widely available in the United States. This beer was typically sold in plain white cans or bottles with the word BEER in bold black font, and it was known for being a cheap alternative to branded beers. While generic beer is no longer widely available, there are still some options for those seeking inexpensive beer, such as store-branded beers like Big Flats at Walgreens and Moe's Tap Room from Kroger stores.
Characteristics | Values |
---|---|
Packaging | Plain white can with black lettering |
Price | Less than 50 cents per can |
Where to buy | Local 7/11 or Walmart |
Brand | BEER, LITE BEER, President's Choice, Big Flats, Moe's Tap Room |
Manufacturer | Falstaff Brewing, Miller Brewing Company |
What You'll Learn
In-store at Walgreens
If you're looking for a bargain on beer, you're in luck! Walgreens now offers a wide range of beer options available for purchase in-store.
For those seeking a convenient and cost-effective option, Walgreens' private label beer, Big Flats, offers an excellent choice. With its attractive branding and packaging, this generic beer provides a great alternative to more expensive craft beers. The Big Flats 1901 Premium American Lager is a steal, usually retailing for just under $12 for a 24-pack, which is less than 50 cents per can. This lager has even been featured on the Colbert Report, where comedian Stephen Colbert jokingly described it as "cheaper than gum beer" and "generic medication".
In addition to their generic option, Walgreens offers a variety of other beers to cater to different tastes. For instance, they stock popular brands such as Bud Light, Busch, and Michelob Ultra. If you're looking for something a little different, they also offer hard seltzers and hard lemonade.
To find the perfect beer for your taste and budget, simply head to your nearest Walgreens store. Their beer and wine section will have you covered. Whether you're stocking up for a party or just looking for a single six-pack to enjoy, Walgreens has a range of options that will satisfy your beer cravings without breaking the bank.
Remember, prices and inventory may vary from online to in-store, so it's always a good idea to check the stock at your local Walgreens store before making a special trip.
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In-store at Kroger
If you're looking for generic beer, you might remember it as a cheap, pale lager sold in plain white cans with the word "BEER" emblazoned across the front in bold black font. While this specific brand seems to have gone out of fashion, you can still find generic beers with upgraded packaging and branding, such as Moe's Tap Room, available at Kroger stores.
Kroger offers a wide range of beer options, including both domestic and imported varieties. When visiting a Kroger store, you'll find a variety of beer choices, from light lagers to craft beer variety packs. The selection includes popular brands such as Miller Lite, Coors Light, and Budweiser. For those who enjoy a more unique beer-drinking experience, Kroger also offers craft beers, such as the New Belgium Voodoo Ranger Hoppy Variety Pack.
If you're specifically looking for generic beer, Moe's Tap Room is a great option. It's a Kroger exclusive, so you won't find it anywhere else. This beer has come a long way from the plain white cans of the past, with updated and attractive packaging. The best part? It's still cheap. While the exact price may vary by location, you can expect to find it at a very reasonable cost, in line with other generic options.
When you visit your local Kroger store, make your way to the beer aisle, where you'll find a wide selection of beverages to choose from. The store typically offers a variety of packaging options, including bottles and cans, to suit your needs. Whether you're stocking up for a party or just enjoying a casual drink at home, Kroger has you covered.
So, if you're looking for a great deal on generic beer, be sure to check out your nearest Kroger store. With their exclusive brand, Moe's Tap Room, you can enjoy a refreshing beer without breaking the bank. Remember to drink responsibly and always have a designated driver or alternative transportation arranged if needed.
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In-store at Walmart
When shopping in-store at Walmart, you'll find the beer section conveniently located within the beverage area. The store typically offers a dedicated section for beer and hard seltzers, making it easy to browse the available options. You can take your time to explore the different brands, styles, and flavours to find the perfect beverage for your taste.
Walmart's in-store beer selection includes a variety of domestic beers, such as Budweiser, Bud Light, Coors Light, Miller High Life, and Natural Light. These beers are produced in the United States and offer a range of flavours and styles, from light lagers to more robust options. You can find these beers in various pack sizes, making it convenient to stock up for any occasion.
In addition to domestic beers, Walmart's in-store selection also features imported beers for those who enjoy exploring international flavours. The store offers popular Mexican beers, including Corona Extra, Modelo Especial, and Dos Equis. These beers are known for their distinct flavours and are perfect for those who want to bring a taste of Mexico to their gatherings.
Furthermore, Walmart's in-store beer section provides a range of hard seltzers, which have gained popularity in recent years. Hard seltzers offer a refreshing alternative to traditional beer, with a lighter flavour profile and carbonation. At Walmart, you can find well-known brands such as White Claw, Truly, and Bud Light Hard Seltzer in a variety of flavours and pack sizes.
When purchasing beer in-store at Walmart, it's important to keep in mind that the store has strict policies regarding alcohol sales. Walmart adheres to state and local laws regarding the sale of alcohol and may require a valid ID to confirm your age. Additionally, Walmart may deny the sale of alcohol if you are accompanied by a minor, even if they are not purchasing, to prevent straw purchases.
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In-store at 7/11
If you're looking for a one-stop shop for your beer needs, look no further than your local 7/11 convenience store. With locations across the country, you're never far from a cold one.
At 7/11, you'll find a wide variety of beers, from domestic staples to imported favourites, and even some local craft brews. The store offers a range of packaging options, including bottles and cans, so you can choose your preferred format.
For those who enjoy a classic American lager, 7/11 has you covered with Budweiser, Coors Light, and Miller High Life, to name a few. If you're looking for something lighter, they also stock Bud Light, Miller Lite, and Natural Light. These beers are perfect for those watching their calories and carbs without wanting to compromise on taste.
But it's not just about the big brands. 7/11 also carries a selection of craft beers, such as Revolver Blood & Honey and Sierra Nevada, for those who want to explore different flavours and support local breweries.
And let's not forget the imports! If you're craving a taste of Mexico, 7/11 has Corona Extra, a Mexican lager with fruity-honey aromas and a touch of malt. It's the perfect beer for your next barbecue or beach day.
So, whether you're stocking up for a party or just need a cold one after a long day, 7/11 has you covered. With their convenient locations, wide selection, and affordable prices, it's no wonder 7/11 is a go-to destination for beer lovers across the country.
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Online at Untappd
If you're looking to buy generic beer online, Untappd is a great place to start. Untappd is a beer-focused website and app that allows users to search for and rate beers, as well as connect with other beer enthusiasts.
On Untappd, you can find a variety of generic beers from different breweries. For example, you can find the well-known "General Generic Beer" from the Miller Brewing Company, which was popular in the 1980s for its stark white can with bold, black "BEER" lettering. This beer is described as a cheap Pilsner-style beer, though some users have left less-than-favourable reviews.
In addition to Miller's offering, you can also find a "Generic Beer" by Loesner Brewing on Untappd. This beer seems to be more of a mystery, with one user commenting that they have no clue what's in it. Despite the uncertainty, the same user gave it a positive review, stating that it was "good beer".
Untappd also provides a space for users to share their drinking experiences and locations, enhancing the social aspect of beer enjoyment. For example, a user named Lord Rottentop has shared multiple check-ins for Miller's General Generic Beer, each with a unique and often poetic description of their drinking experience and location.
So, if you're seeking generic beers, Untappd offers a range of options and user insights to guide your exploration. With its user-friendly interface and detailed beer information, Untappd is a valuable resource for beer enthusiasts, whether you're discovering new brews or revisiting old classics like the iconic General Generic Beer.
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Frequently asked questions
Generic beer, such as the infamous "BEER" in a plain white can, was sold in the 1970s and 1980s at local 7/11s or Walmart stores, as well as supermarkets like Piggly Wiggly and Valu King. While these generic beers are no longer available, you can find modern equivalents with upgraded packaging and branding, such as Big Flats at Walgreens and Moe's Tap Room from Kroger stores.
Generic beers were known for their low prices, costing significantly less than branded beers. In the 1970s, a 6-pack of "BEER" sold for around $1.19, or less than $0.25 per can, while standard beer prices ranged from $2.50 to $3.00 for a 6-pack. Today, you can find similar deals on modern generic beers, such as Walgreens' Big Flats 1901 Premium American Lager, which retails for $2.99 for a 6-pack or $11.49 for a 24-pack.
Generic beers rose to popularity in the 1970s due to economic factors like high inflation and the oil crisis, which left Americans with less disposable income. However, by the 1980s, the economy improved, and consumers lost interest in plain-label generic products. The rise of the craft beer market also contributed to the decline of generic beers, as drinkers sought out more unique and premium options.