If you're looking to buy 3 Horses beer, you'll be pleased to know that it's available in a few different countries. The brand is well-known for its non-alcoholic malt beverages, which are brewed in Germany and sold in the Netherlands. You can also find 3 Horses beer in Madagascar, where it's the highest-selling beer in the country, as well as in France, Reunion Island, Comoros, and Mayotte. So, depending on where you are located, you should be able to find 3 Horses beer at your local beverage store or online.
Characteristics | Values |
---|---|
Brand Name | 3 Horses |
Brewery | United Dutch Breweries |
Brewery Location | Germany |
Flavors | Classic, Strawberry, Apple, Pomegranate |
Alcohol Content | 0% |
Serving Size | 330 ml, 500 ml |
Serving Type | Bottle, Can |
Availability | International markets with high Malagasy expatriate populations, including France, Reunion Island, Comoros, and Mayotte |
What You'll Learn
3 Horses beer is available in Madagascar and several European countries
3 Horses Beer, also known as THB, is available in Madagascar and several European countries. THB has been brewed in Madagascar since 1958 and is the highest-selling beer in the country. It is considered an "emblem" of Madagascar and a "national symbol". THB is sold nationwide and has been exported to markets such as France, Reunion Island, Comoros, and Mayotte since 2005.
The brand originated in the Netherlands almost 400 years ago and has since become recognised for its rich brewing heritage, unique maltiness, high standards, and premium packaging. 3 Horses Beer is now brewed in Germany, combining an iconic Dutch brand with German production techniques.
The non-alcoholic malt beverage is available in various refreshing flavours, including classic, strawberry, apple, and pomegranate. It is naturally brewed to achieve a rich foam, golden colour, and refreshing taste with a unique maltiness.
In Madagascar, THB is produced by Star Breweries, which has two breweries in the country. The original brewery is located in Antsirabe, and the second brewery is in the northern city of Antsiranana. THB is distributed through a network of regional wholesalers who supply the product to local vendors.
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It is a non-alcoholic malt beverage
3 Horses Beer, also known as THB, is a non-alcoholic malt beverage that has been a symbol of superior quality since its foundation in the Netherlands almost 400 years ago. The brand is recognised for its rich brewing heritage, unique maltiness, high standards, and premium packaging. The clear malt beverage is available in a range of refreshing flavours, including strawberry, apple, and pomegranate, offering a perfect balance of sweetness and refreshment.
The story of 3 Horses Beer began in 1628 in Breda, Holland, with the establishment of the "Brouwerij De Drie Hoefijzers" or "Brewery of the Three Horseshoes". The name was inspired by the neighbouring blacksmith's tavern, where travellers would rest and share drinks while their horses were being re-shoed. Over the years, the brewery grew in fame and popularity, and in 1886, a new state-of-the-art brewery was constructed, marking the beginning of worldwide exports and a change in the brand name to "3 Horses" to cater to international markets.
The non-alcoholic malt beverage from 3 Horses is crafted with carefully selected ingredients, including water from specific sources, high-quality barley malts, and the finest hops. The brewing process, which includes mashing, lautering, and cooking, is finely judged and controlled by expert brewmasters in modern German production facilities. This ensures that the beverage retains its characteristic maltiness, superior quality, and refreshing taste.
The commitment to quality and refreshment has made 3 Horses Beer a popular choice, with 89% of consumers praising the brand for its high product quality. The beverage is available in a variety of packaging options, including bottles and cans, making it convenient for consumers to enjoy their favourite flavours. Whether you're looking for a refreshing non-alcoholic option or a unique malt taste, 3 Horses Beer offers a range of choices to suit different preferences and tastes.
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It is brewed in Germany
3 Horses Beer, or THB, has a rich history that dates back almost 400 years to 1628 in the Netherlands. The brand is known for its unique maltiness, high standards, and premium packaging. Since 2007, 3 Horses has been brewed in Germany, combining the iconic Dutch brand with German production techniques to guarantee superior quality.
The brewing process for 3 Horses Beer takes place in state-of-the-art German production facilities, where experienced brew masters oversee the intricate process. The beer undergoes a precise and finely judged process of mashing, lautering, and cooking, resulting in its characteristic maltiness and unparalleled refreshment.
The water used in the brewing process is carefully selected from specific sources, ensuring perfect quality. This attention to detail extends to the barley and hops used in the recipe, with only the finest ingredients chosen to create the distinctive taste of 3 Horses Beer.
By brewing in Germany, 3 Horses Beer benefits from the country's renowned brewing expertise and strict quality control measures. This combination of German precision and Dutch heritage has contributed to the brand's success and recognition as a symbol of superior quality.
The German production facilities have played a pivotal role in elevating the standards of 3 Horses Beer, solidifying its reputation as a high-quality, refreshing beverage with a unique maltiness that has captivated consumers worldwide.
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It is available in 330ml and 500ml cans and bottles
3 Horses Beer, also known as THB, is available in 330ml and 500ml cans and bottles. The 330ml option is offered in both cans and bottles, while the 500ml size is only available in cans. This non-alcoholic malt beverage is a popular choice, known for its refreshing taste and the unique maltiness it delivers.
The brand has a rich brewing heritage, dating back to 1628 in Breda, Holland. The name "3 Horseshoes" was inspired by the neighbouring blacksmith's tavern, where travellers would rest and enjoy drinks while their horses were being re-shoed. Over the years, the brewery grew in popularity and expanded its reach. In 1886, a new state-of-the-art brewery was constructed, marking the beginning of worldwide exports and a change in the brand name to "3 Horses" to appeal to international markets.
Today, 3 Horses is recognised for its superior quality and refreshing flavours. The malt beverage is crafted with carefully selected ingredients, including water from specific sources, the finest barley, and the best hops. The brewing process involves mashing, lautering, and cooking, resulting in a characteristically pronounced maltiness.
The 330ml and 500ml options provide flexibility for consumers, whether they prefer the convenience of cans or the traditional experience of drinking from a bottle. The availability of these sizes also caters to different occasions, such as enjoying a single serving or sharing with friends.
Whether you choose the 330ml or 500ml option, you can expect the same great taste and quality that 3 Horses is known for. So, whether you're looking to relax after a long day or celebrate with friends, 3 Horses Beer is an excellent choice to consider.
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It is also known as THB
Three Horses Beer, also known as THB, is a pale lager that has been brewed in Madagascar since 1958. It is the highest-selling beer in the country and is considered emblematic of Madagascar. THB is produced by Star Breweries, which was established in 1953 by the French company Rochefortaise. The beer is named after its iconic label, which features three horses and was inspired by a Dutch beer brand called The Holland Beer. This design was chosen due to the association between Antsirabe and its history of horse breeding.
THB has become an iconic beer in Madagascar, known for its light taste and use of local ingredients, including barley, corn, and hops. It is produced at two breweries in the country: the first is centrally located in Antsirabe, and the second is in the northern city of Antsiranana. The original brewery in Antsirabe was selected due to the water there being low in calcium and other minerals, making it ideal for the beer production process.
THB has earned international recognition, winning multiple awards at the Monde Sélection de Bruxelles (International Beverage Competition in Brussels, Belgium). The most common variant of THB is the THB Pilsener, which has a light taste and accounts for 5.4% ABV. It is sold in two sizes of returnable brown bottles and aluminium cans. In addition to the classic THB, there are several other variants available, including THB Fresh (a shandy with less than 1% alcohol), THB Special (6.2% alcohol), and THB Lite (1% alcohol).
THB has a strong association with Malagasy culture and identity and is a regular sponsor of local musicians, sporting events, and festivals. Its longstanding slogan, "Soa Ny Fiarahantsika," translates to "The Pleasure of Being Together," reflecting the cultural value of Fihavanana Malagasy, which emphasises brotherhood and friendship. In 2015, a new slogan, "THB eo foana e!" ("THB always!") was introduced to emphasise the beer's enduring presence in Madagascar.
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Frequently asked questions
3 Horses beer is available in Madagascar, France, Reunion Island, Comoros, Mayotte, and the Netherlands.
3 Horses beer is available in 4 or 6 refreshing flavours, depending on the market. These include classic, strawberry, apple, and pomegranate.
No, 3 Horses is a non-alcoholic malt beverage.
3 Horses beer was first brewed in 1628 in the city of Breda, Holland, and was originally called 'Drie Hoefijzers' or '3 Horseshoes' in English. The name was inspired by the neighbouring blacksmith's tavern, where travellers would rest and have their horses re-shoed.