Moose Wizz Root Beer was a product of the Adirondack Pub & Brewery, a New York-based company. The root beer was unique in that it fell into the honey-forward family, with a strong vanilla flavour. However, due to a trademark lawsuit with Moosehead Lager, the brand had to change its name to Bear Wizz and alter its branding. As such, it may be difficult to find Moose Wizz Root Beer on the market, but its successor, Bear Wizz, can be purchased online.
Characteristics | Values |
---|---|
Manufacturer | Adirondack Pub & Brewery |
Division | Lake George Soda Co. |
Distributor | Root Beer Store |
Ingredients | Spring water, raw cane sugar, honey, flavor enhancers (root beer flavoring, oil of wintergreen, anise, clove, licorice, vanilla & others, citric acid, sodium benzoate (to help preserve) |
Flavour | Honey-forward, with a strong vanilla taste |
Price | $16.49 per 4-pack bottles |
Address | PO Box 2787 · Glens Falls NY 12801 |
Phone number | 518-223-9696 |
What You'll Learn
Lake George Soda Works
The root beer from Lake George Soda Works stands out for its prominent honey flavour. It also contains hints of vanilla, wintergreen, anise, clove, licorice, and other flavour enhancers. The result is a sweet, creamy, and foamy beverage that makes for a delightful classic root beer experience. The use of pure lake water and natural flavours adds to its appeal.
You can purchase Lake George Soda Works root beer online at their store or at local retailers. It is typically available in 4-packs or cartons of 12. The brewery's address is 33 Canada Street, Lake George, NY 12845, and their contact number is 518.668.0002. Their email address is yum@adkbrewery.com, and their website is adkbrewery.com.
In addition to their online and local retail presence, Lake George Soda Works is also available at the Rocket Fizz store in the Adirondack Outlet Mall on Route 9. This store offers a wide range of sodas, candies, and snacks, providing a delightful experience for shoppers looking for unique treats.
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Adirondack Pub & Brewery
In addition to their beer selection, Adirondack Pub & Brewery also has a line of hand-crafted soda pops, including the well-known Moose Wizz Root Beer. The root beer is produced by their extension brand, Lake George Soda Works, and has received positive reviews for its unique flavour profile. It is described as having a strong vanilla and honey presence, with detectable wintergreen, anise, clove, and licorice notes. The soda has a creamy texture and is considered a solid choice by root beer enthusiasts.
However, it's important to note that due to a lawsuit with Moosehead Lager, the brand had to change the name of their root beer from Moose Wizz to Bear Wizz. Despite this, the product remains the same, and it can be purchased online through the Lake George Soda Works website.
The pub offers a cozy atmosphere with string lights and a fireplace, making it a comfortable spot to sample their beer and soda offerings. They are open Tuesday through Sunday, with varying hours, and are closed on Mondays.
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Moosehead Breweries
Adirondack Pub & Brewery, a small brewery based in Syracuse, New York, created and marketed Moose Wizz Root Beer through its soda division, Lake George Soda Co. The root beer featured a cartoonish depiction of a large, antlered moose on its label, along with similar red and green colouring to Moosehead's logo. Despite the obvious differences between beer and soda, a federal court jury in Syracuse found that the use of a moose and similar colouring could cause confusion among consumers. As a result, Adirondack was ordered to stop selling Moose Wizz and destroy all related marketing materials, including references on internet sites and digital media.
The lawsuit highlighted the importance of trademark protection and brand differentiation, especially in the highly competitive beverage industry. While some may argue that the outcome was unfair to a small business like Adirondack, it underscores the need for thorough research and distinct branding when bringing new products to market.
In the end, the Moosehead Breweries emerged victorious, protecting their longstanding trademark and brand identity. For other beverage companies, this case serves as a reminder to be vigilant in safeguarding their intellectual property and to be mindful of potential consumer confusion when developing new products and branding strategies.
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Online stores
Moose Wizz Root Beer is a product of Lake George Soda Works, a division of the Adirondack Pub and Brewery, based in New York. The root beer falls into the honey-forward family, with a strong vanilla flavour and detectable wintergreen, anise, clove, and licorice.
Moose Wizz Root Beer is available for purchase online through the following stores:
The Root Beer Store
The Root Beer Store is an online retailer specialising in root beer. They offer a wide variety of root beers, including Moose Wizz, and provide shipping services to customers.
Adirondack Pub & Brewery
Adirondack Pub & Brewery, the creators of Moose Wizz Root Beer, also offer online sales of their products. Their website provides information about the brewery and its location in Lake George, New York, as well as details about their root beer and other beverages.
Amazon
Amazon, the well-known online retailer, offers a vast selection of products, including root beer. While the availability of Moose Wizz Root Beer may vary, Amazon's large marketplace and convenient shipping options make it a good option to check for this specialty item.
Specialty Beverage Distributors
Online specialty beverage distributors offer a wide range of drinks, including root beers like Moose Wizz. These distributors often cater to specific regions, so it is worth checking for local or regional online distributors that may carry this product.
Online Grocery Stores
Online grocery stores, particularly those based in New York or specialising in American products, may carry Moose Wizz Root Beer. It is worth exploring these options, especially if you are already an existing customer of any online grocers.
It is important to note that due to a trademark dispute with Moosehead Lager, a Canadian beer company, Moose Wizz Root Beer may now be sold under the name "Bear Wizz." This rebranding may affect its availability and online presence, so it is advisable to keep this name variation in mind during your search.
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Retail stores
Moose Wizz Root Beer was previously available at retail stores as a product of the Adirondack Pub & Brewery's soda division, Lake George Soda Works. However, due to a trademark lawsuit filed by Moosehead Lager, the brand had to change its name to Bear Wizz and later discontinue the product altogether. As a result, Moose Wizz Root Beer is no longer available for purchase at retail stores.
If you are looking for alternative places to buy root beer, there are several online retailers and specialty stores that offer a variety of root beer brands. These stores often carry craft root beers and cater to those who enjoy exploring different flavours. Some popular options include the Root Beer Store, which offers a wide range of root beers for purchase, and Soda Finder, which offers a variety of root beers in 4-packs and 12-packs.
In addition, for those who enjoy the experience of trying new beverages, subscription boxes or beverage-focused websites can be a great option. These services often curate unique selections of craft sodas, including root beers, and deliver them directly to your doorstep. This can be a fun way to discover new flavours and brands that may not be available in your local area.
Lastly, for those who are particularly adventurous, making your own root beer at home can be a rewarding project. While it may require more time and effort than simply purchasing a bottle, it allows you to customise the flavour to your exact preferences. There are various recipes and guides available online that can help you get started on your root beer-making journey.
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Frequently asked questions
Moose Wizz Root Beer was produced by the Adirondack Pub & Brewery, a company based in Lake George, New York. However, following a lawsuit, the company was forced to stop selling Moose Wizz and change the name to Bear Wizz. You can now buy Bear Wizz Root Beer online.
The name change was the result of a trademark dispute with Moosehead Lager, a Canadian beer company. Moosehead Breweries argued that the name and label of Moose Wizz infringed on their trademarks, and a federal court jury agreed, fining Adirondack Pub & Brewery $8,800.
Moose Wizz Root Beer has been described as sweet and honey-forward, with a strong vanilla flavour and hints of wintergreen, anise, licorice, and clove. It has also been noted to have a slightly overwhelming honey presence that coats your mouth and lingers.
While you may still be able to find some old stock of Moose Wizz Root Beer, it is not likely to be widely available anymore due to the court order for Adirondack Pub & Brewery to stop selling and destroy all marketing material related to the product.