If you're throwing a party or stocking up for the apocalypse, you might be wondering how much beer you can buy in one go. Well, wonder no more, because the largest pack of beer you can buy is the PBR '1844 Pack', which contains 1,844 beers and measures a whopping 4 feet tall by 3.5 feet wide. But if that's not enough for you, you could try the PBR 1776-pack, which holds seventy-four cases of beer, or a staggering 1,776 beers! And if you're still not satisfied, there's even a 3,240-pack of beer available from Bud, although at that point, you might need a forklift to carry your drinks home.
Characteristics | Values |
---|---|
Brand | Pabst Blue Ribbon (PBR) |
Number of Beers | 1,844 |
Price | $849.99 |
Price per Beer | $0.46 |
Height | 4 feet |
Width | 3.5 feet |
What You'll Learn
Pabst Blue Ribbon's 1844-pack is the world's largest case of beer
Pabst Blue Ribbon (PBR) is a beer brand that enjoys a diverse customer base, from hipsters to skiers, skaters, snowboarders, college kids, and those looking for a cheap option to get drunk. To celebrate Independence Day in 2022, the company released a limited edition of 1844-pack beers, commemorating the year of its foundation. This pack, which measures 4 feet in height and 3.5 feet in width, contains more than 76 cases of beer, amounting to a staggering 1,844 cans.
The PBR 1844-pack is a follow-up to their previous record-breaking 1,776-pack released to commemorate the nation's founding. The company's Vice President of Marketing, Nick Reely, stated that they wanted to "one-up" themselves and go even bigger with the 1844-pack. This limited edition pack was priced at $849.99, which works out to be approximately 46 to 47 cents per can.
The release of the PBR 1844-pack was not just about the beer but also the experience it created. Lee Dixon, PBR's Director of National Accounts, explained that the idea behind the pack was to create an event wherever it was located. They wanted people to be amazed and to share photos and stories about the pack with their friends. The sheer size of the pack, containing enough beer for you and 1,843 of your friends, was sure to be a conversation starter at any party.
The PBR 1844-pack truly lives up to its name as the world's largest case of beer, offering a unique combination of quantity, affordability, and a memorable experience for beer enthusiasts across America.
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The world's largest six-pack is a collection of six storage tanks in Wisconsin
If you're looking to buy the largest pack of beer commercially available, then the PBR '1844 Pack' is for you. The pack contains 1,844 beers, measuring 4 feet tall by 3.5 feet wide. It retails for $849.99, which works out to just $0.46 per beer.
However, if you're looking for the world's largest six-pack, you'll need to head to La Crosse, Wisconsin. Here, you'll find a collection of six beer storage tanks, each capable of holding 688,200 US gallons (2,605,000 litres) of beer. That's enough to fill 7,340,796 cans! These tanks were built by the G. Heileman Brewing Company in 1969 to store excess beer from its factory. They were painted in 1970 to advertise the company and its flagship brand.
Over the years, the tanks have changed hands and been repainted or covered in vinyl beer sleeves. Currently, they are owned by the City Brewing Company, which has returned them to their former glory, wrapping four of the six tanks in vinyl beer covers. The World's Largest Six-Pack is a well-known landmark and tourist attraction in La Crosse, and it even has its own gift shop, where you can buy beer-themed souvenirs.
So, whether you're looking to buy a massive pack of beer to share with friends or want to marvel at the world's largest six-pack, these oversized collections of beer are sure to impress.
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A 3240-pack of beer is available in Canada
In comparison, in Germany, you can get 500ml cans for 29 cents, and in China, you can get 500ml of 55% alcohol baijiu for $10. In the UK, a 24-pack of beer costs around £10-12, which is about $17-20. In Australia, a carton of beer, which is a 24-pack, averages around $55 AUD, which is about $54 CAD or $43 USD.
In Canada, the price of beer varies between provinces. For example, in Alberta, you can get 10 tallboys for $10, whereas in Calgary, 5 tallboys cost $5. In Canada, you also pay a $0.10 deposit on bottles and cans, which you get back when you return your empties.
Some people might consider the 3240-pack of beer to be excessive, and it has been suggested that it is marketed towards homeless alcoholics. However, others might see it as a good deal, especially if they are planning a big party.
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PBR's 1776-pack contains seventy-four cases of beer
Pabst Blue Ribbon (PBR) has released a 1776-pack of beer, which contains seventy-four cases of beer. The pack is an Independence Day-themed marketing stunt designed to catch the public eye. The behemoth box of brews measures 4 feet tall by 3.5 feet wide and was delivered by flatbed to four different partners that appeal to different audiences. The recipients of the packages included skateboarding podcast The Nine Club, Midwest emo band Hot Mulligan, comedienne Ali Macofsky, and Igloo Coolers.
The idea for the colossal case was inspired by PBR's 99-pack of beer, which was priced at $99 and released during the summer season. The 1776-pack is a continuation of this strategy, with the brand hoping to generate around a 60X increase in earned press dollars on a $100,000 cost, resulting in six million dollars in advertising over the summer months.
The PBR 1776-pack is not the only giant beer pack on the market. The brand has also released the '1844 Pack', which celebrates their founding year and contains 1,844 beers. Additionally, Bud has sold a 3240-pack, and Nokian Panimo of Finland offered a 3241-pack of Keisari Lager.
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PBR's 99-pack is released every summer
Pabst Blue Ribbon (PBR) has been capturing the public's attention by releasing a 99-pack of beer every summer since 2019. The 99-pack, aptly named the 99 Pabst, is filled with three different types of beer: Original, Easy (a light lager), and Extra (which contains a higher ABV than the original). The 99-pack costs around $175, which is a lot of money, but if you consider that you're getting almost 100 beers, it isn't a terrible deal.
The 99-pack is approximately the size of a yardstick and is most comfortably carried by two people. It is available in 15 states in the US, including Texas, Massachusetts, Michigan, Pennsylvania, Minnesota, Florida, New York, South Carolina, Montana, Vermont, California, Wisconsin, Iowa, Arkansas, and Colorado. It is also more widely available in Canada.
The release of the 99-pack is part of PBR's strategy to capture the public's attention and create a buzz around their brand. In 2021, they released a 1776-pack, which they claimed was the biggest beer package ever. The following year, they released an even bigger pack, the 1844-pack, which contained over 76 cases of beer. The 1844-pack was released to celebrate PBR's founding year and measured a whopping 4 feet tall by 3.5 feet wide.
The idea behind these massive packs is to create an event wherever they are located and to get people to stop and take photos, generating buzz and driving sales for the brand. Lee Dixon, the director of national accounts with PBR, said, "We wanted to do this around the 4th of July, the biggest beer holiday of the year, because who wouldn't want to show up with a picture of an [1884] pack to a party?".
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Frequently asked questions
Pabst Blue Ribbon (PBR) debuted the '1844 Pack' in 2022 to celebrate their founding year. The pack contains 1,844 beers and measures 4 feet tall by 3.5 feet wide.
The '1844 Pack' sells for $849.99, or $0.46 per beer.
250 cases of the '1844 Pack' were released in 2022 and were available at various locations across the country.
Some other large packs of beer include the PBR '1776 Pack', containing 74 cases of beer, and a 3,240-pack of beer sold in Canada.
The World's Largest Six-Pack is not a pack of beer, but rather a collection of six beer storage tanks in La Crosse, Wisconsin, that can collectively hold about 688,200 US gallons (2,605,000 litres) of beer.